While reading about Tactical Marketing, I came across this amazing concept which just made me smile real wide.
Stride Gum, chanced upon Matt Harding’s dancing and decided to sponsor him to do his dance around the world. It became viral because of it’s pure simplicity and the rest is history….. and all they did was mention their name just once at the credits….
Matt danced a lot and has done three videos. I don’t know anyone till now, who doesn’t smile while watching him do his funny moves…
This was him in 2006…
…. and the recent one in 2008
You can get to know him better at his site …..
So where are YOU today?
And what are you doing today to smile 🙂
Hope you are chewing gum 😉
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Tags: matt harding, stride gum, tactical marketing, travel
January 13, 2010 at 3:16 pm |
Hi Sudeep,
I hope you will smile as well if you reed this. At first a big hug to you!! I always remember the party we have had in Delhi, it was one of the awesome times in my life and I always smile if i remember the time!
Keep in touch and keep on smiling
Mareika